In our work together, we crafted a brand identity that encapsulates Kate Vischer's classic and feminine aesthetic. Starting with a whimsical script font, we brought a sense of elegance and warmth that mirrors the emotion in Kate’s photography. Paired with a clean, modern sans-serif font, the design maintains a timeless look, balancing tradition with a contemporary edge. We also designed a unique block print floral icon, giving the brand a signature mark that reflects Kate’s eye for beauty in both structured and organic moments. Together, these elements tell a visual story that enhances Kate’s vision, bringing her brand to life in a way that feels both enduring and artfully crafted.